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This website states the following, "Career Development Association of Prince Edward Island." Our analyzers viewed that the web site also stated " Promoting Career Development on Prince Edward Island." The Website also said " Welcome to the CDA of PEI. Our vision is to connect career development practitioners across the Island and between sectors and industries. To join the CDA of PEI you can reach out to us and join our monthly e-newsletter. Sign up to receive our monthly e-newsletter. Updates on what the CDA is working on. News about the career development field in PEI." The website's header had career development as the most important search term. It is followed by career counselling, career practitioner, and employment counselling which isn't as highly ranked as career development. The next words they uses is job search practitioner. CDAPEI was included and will not be understood by web engines.